Course curriculum

  • 1

    Summer Company Training Program Overview and Workbook

    • Summer Company Training Program Overview

    • Summer Company Training Workbook
  • 2

    Your Customer and Value Proposition

    • Your Customer Persona and Target Market

    • Your Value Proposition
  • 3

    Marketing and Operations

    • Your Marketing and Promotional Mix

    • Assessing Your Operational Gaps
  • 4

    Setting and Meeting Goals

    • Setting and Meeting Goals